What Is My Business Worth? I’m Thinking Of Selling It!
At one point or another in any business owner’s career, the question arises as to whether or not the business should (or can) be sold. Typically this question is combined with three others:
- What is the business worth?
- And if the value isn’t where I expected (or needed) it to be, what can I do about it?
- Finally, the BIG QUESTION: Is now the right time to sell?
Question 1 – The first question can be answered relatively easily. All that is needed is to bring in a business appraiser like SPIA and have them evaluate your business. The appraisal will show you the range of value that your business is worth in today’s economy. Certainly that is good to know, as it tells you where you are.
Valeska Toledo is the Principal and creative director at Savvy Concepts Advertising. A multicultural advertising and marketing agency focused on helping to bridge the communication gap, targeting primarily the Portuguese Speakers – the second most spoken language in the state of Massachusetts. Toledo has a strong art director background and experience working with the Latin American communities for the past 12 years. She's also fluent in three of the four Romance languages: Portuguese, Spanish and Italian.