You’ve attended a trade show and leave with a bag of business cards, samples and pamphlets. What should you do with them? How should you proceed?
What You Need Is A Structured Business Process We all get them at every trade show we attend: Those beautiful, shiny plastic bags filled with business cards, free samples and pamphlets. “This document imaging idea is great!” you think. “The vendors I met at that last booth will really help me improve my bottom line!” [...]
Craig holds an MBA from the University of California (Berkeley) and has been awarded the coveted CMC Certificate by the Institute of Management Consultants - Washington, DC. Stimmel's clients include AMOCO Oil, Staples, John Heath & Co Ltd (UK), Beautone (Taiwan), Hunt Mfg, Avery-Dennison, Steelcase, The Hon Company and many others. Craig is a nationally published author of articles covering both distribution and service business development issues as well as being a featured speaker at trade events and conventions.